FIG. 08 — STUDIO LOG
Notes on the software we build, the technical choices behind it, and what happens behind the scenes.
October 1, 2026
SEO isn't going away, it is being joined by GEO: being cited in an AI's answer rather than merely ranked in a list. What changes, what stays, and where a small business should start.
October 1, 2026
Downloads, traffic, clicks on 'buy' and yet zero sales: a field report on our own software, with the real numbers and the diagnostic method we apply since.
October 1, 2026
Subscription, one-time payment, freemium or trial: how to choose a model and a price for a small piece of software. Method and examples from our own products' price grids.
October 1, 2026
Which tasks to automate first, when AI is useful and when a simple script is enough, how to limit risk. A concrete method, with examples from our own tools.
July 15, 2026
When the tool we need doesn't exist, or exists but poorly, we build it ourselves. VoxCut and InOneShot both started that way — and both now run on the Microsoft Store.
June 17, 2026
Silences and dead air can eat 10–20% of an episode. Here's how to detect and cut them automatically, and edit your podcast in a fraction of the time.
July 12, 2026
Certificates, invoices, letters, diplomas: here's how to turn every row of your spreadsheet into its own PDF — automatically, without copy-pasting a single value.
September 7, 2026
ChatGPT, Perplexity, Google AI Overviews: more and more searches now end on an AI-generated answer instead of a list of links. Here's what actually drives an app's visibility in those answers — and what's just myth.
September 7, 2026
A SaaS subscription always looks cheaper at first glance than a custom-built tool. Over three years, with pricing tiers and plan limits factored in, the math often flips.
September 7, 2026
"We need a website" is rarely the actual need. Before talking design or technology, it helps to first clarify whether the goal is to present a business, or to make something work.
September 21, 2026
A customer who asks ChatGPT 'which agency should build my website' or 'what software handles my invoicing' never sees Google's ten blue links. Here's how visibility in AI search engines actually works, and how a business or SMB can build it step by step.
Sharp eyes.
The gear just moved. This site hides more than it shows — look deeper.
